Google Base

Aptly named the ‘base’, Google creates a platform to upload all types of content: You can share your chicken tikka masala recipe, or put up photos of your car you plan to sell. In Google’s words:

Google Base is a place where you can easily submit all types of online and offline content that we’ll host and make searchable online. You can describe any item you post with attributes, which will help people find it when they search Google Base. In fact, based on the relevance of your items, they may also be included in the main Google search index and other Google products like Froogle, Google Base and Google Local.

I think it’ll be majorly used as an advertisement space, since Google mentions that the uploaded items may be listed in Froogle and Google Local.

Needless to say, as almost all of Google’s products, it’s still in beta.